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LCCA | Study Fashion (2021)

The London College of Contemporary Arts (LCCA) tasked me with making a series of outdoor and digital banners to promote their dynamic fashion programme. I was given a series of photos of their students's works and past fashion shows, and they requested that I re-arrange or contextualise the images to make them more exciting for prospective students. 

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I chose to use the juxtaposition of the LCCA fashion student with touches of collage elements, given the school's more free approach to creativity. The student's works, alongside "regular" stock images, build a visual story of one's talents

being realised.

 

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It was a tricky task to bring a grunge look while also being minimalist. 

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The torn paper theme continues as the call to action button for the digital ads.

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